Our Team

About | Our Team

If a company is only as good as its people, then C7EVEN must be an exceptionally fine company.

Because our crew are worth their weight in gold. Each and every one of them lives and breathes the seven (it had to be 7 right?) attributes that we look for in our people.

  • Strong work ethic
  • Dependable
  • Positive attitude
  • Self-motivated
  • Team oriented
  • Effective communicator
  • Flexible

So if you’d like to put your business in the hands of the best in the business, then call us on 1300 C7EVEN. We look forward to working with you.


Adam has over 20 years of experience in marketing, communications and event management experience with roles in creative strategy development, campaign execution and business management. Over this time Adam has worked with many global blue-chip organisations across a range of industries including fast moving consumer goods, agribusiness, community organisations, government, finance and the telecommunications sector. 

Having grown up in a farming family in the New England area of NSW, Adam has always had a love for regional and rural Australia. A move back to the region highlighted a missing link in regional and rural marketing and communications services and hence C7EVEN was founded.

Since establishing C7EVEN Adam has driven the agency’s strategic marketing and engagement offering for agribusiness clients such as Rural Aid, Achmea Australia, Virbac Australia, KUHN Farm Machinery, PGG Wrightson Seeds and AWB. He has led the development and execution of major brand campaigns for Achmea, and Can-Am, as well as major practice change and event campaigns for Virbac Australia and KUHN Farm Machinery.

His experience and reputation have seen him engaged as keynote speaker and Chair of the 2019 Marketing to the Rural Sector Conference and speaker at the 2019 Angus Australia conference. Adam is a current participant in the Australian Rural Leadership Program.

He has a Master of Business Administration (International Marketing), a Bachelor of Business (Marketing / Business Management) and is a member of the Institute of Managers & Leaders.


Sara has 15 years of experience in communications, stakeholder engagement, public relations and event management. Since establishing C7EVEN Sara has driven the agency’s communications and PR offering and handled the largest PR accounts.

Before establishing C7EVEN Communications, Sara held various in-house communication positions for national organisations in Canberra including The Law Council of Australia and The Pharmacy Guild of Australia before joining the Department of the Prime Minister & Cabinet where she was the Liaison Coordinator for APEC Australia 2007, PIF Australia 2009 and worked on several high-profile Head of State and Head of Government visits to Australia.

Sara’s agency experience has seen her work with agribusiness clients MLA, National Farmers Federation, and Westpac Agribusiness. Corporates including Regional Australia Bank, Engineers Australia as well as The University of Melbourne, Toyota Country Music Festival, Golden Guitar Awards, Department of Health PHN Network, Department of Jobs and Small Business and a range of local, state and federal government agencies.

Sara holds a Bachelor Communications (Public Relations) and is currently studying for a Graduate Diploma in Psychology. She is a professional member, recognised consultant and mentor of the Public Relations Institute of Australia and C7EVEN is a registered consulting group under the Public Relations Institute of Australia.


As a natural creative leader Jonathan’s strength is in formulating ideas that drive communication outcomes for clients and that ultimately captivate audiences to take action. Jonathan is a talented Content Director, with more than 15 years of experience developing creative approaches to communication for brands in agriculture, banking, education, trade and tourism.

As capable behind the camera as he is working with editing and production software Jonathan can operate a wide range of cameras and technical equipment and he has a proven understanding of production techniques and methods that he has developed throughout his career here in Australia and the USA.

With production now the basis of many communication strategies, from copy, and video through to animation, web design, digital and graphic design, Jonathan’s skills extend across all facets of production including operating as a director, director of photography, through to running large scale web projects and digital setups.


With over 25 years of branding and communications experience, Sheldon brings to C7EVEN a specialised kit of design, photography and video services. But where he truly shines is in his ability to understand clients and their problems; to collaborate and explore potential solutions; and to consistently deliver results.

Sheldon has rolled up his sleeves for organisations in agriculture, banking, energy, environmental services, finance, healthcare, insurance, manufacturing, marketing, media, mining, professional services, property, social services, sport, technology, telecommunications and transport.

He likes clean bicycle chains, animated films and when plans come together!


Susie is an experienced communications and PR professional with over 15 years of experience both in-house and within an agency.

Susie has held senior communication positions in local government and has worked across large multi-channel national campaigns at Hill & Knowlton for clients including Etihad Airways, Commonwealth Bank and Telstra and at Sefton’s for clients including CaseIH, Westpac Agribusiness and Department of Agriculture, Fisheries and Forestry.

In her role at C7EVEN, Susie leads key projects across the agency’s client portfolio and oversees the training and development of C7EVEN’s client service teams.  

Susie’s skills include, communication strategy development, PR and marketing activation, stakeholder engagement and media relations – just to name a few.

Susie holds a Bachelor of Arts (Public Relations and Organisational Communication) with minor in Marketing and heads up C7EVEN’s client service team from Brisbane.


Courtney is a career event manager and organiser extraordinaire. At C7EVEN Courtney is the one who makes the agency runs smoothly, managing traffic and providing project oversight for our Account teams. She also supports on our event and lifestyle client projects. You will see her smiling face in our Tamworth office.

Erin Carroll
Erin is a highly skilled marketing and events specialist with over 10 years experience working in the local government and private sectors. With a strong background in communications and stakeholder engagement, Erin has implemented strategic marketing and sponsorship activities for high-level state government clients.

With extensive experience in the management of event sponsorship and sponsored activations for major events like the iconic Tamworth Country Music Festival, Erin has developed strong corporate relationships with many high profile, global companies such as Toyota Motor Corporation Australia and Coca-Cola Amatil.

Erin has strong knowledge of developing and creating integrated event marketing campaigns, implementing tourism and destination marketing activities for local government initiatives across the north west region.

With her exceptional knowledge and proven experience in developing targeted corporate and strategic partner relationships, Erin is a valuable asset to our business development team.

Erin holds an Executive Certificate in Event Management and a Bachelor of Business (Management).

Maddie Kulk

Maddie is a focussed and results-driven communications professional with over 10-years experience in the regional communications industry. With a strong background in media and public relations Maddie has assisted in developing and executing integrated marketing campaigns, as well as helping clients raise their profile through targeted media strategies.

Maddie has strong knowledge of the digital space, with experience in social media content management and digital brand establishment. Her skills allowing her to create client focussed campaigns to increase brand awareness, product sales and lead generation.

Maddie also has extensive experience in developing, managing and executing events. Her collaborative and creative approach helping her to deliver successful large scale business events in North West New South Wales.

Maddie holds a Bachelor of Communications degree and has worked with clients from across several different industries, including local, state and federal government, community organisations, finance and sport.


Kyleen is a passionate and results-driven marketing professional with over 15 years experience. Executing integrated marketing and communication strategies with a strong background in agribusiness marketing. As a degree qualified graphic designer, Kyleen has also been responsible for developing creative concepts and design of marketing and advertising collateral across all areas of print and advertising media including photography and video art direction and styling.

Kyleen has a strong digital background and extensive knowledge across CRM Management, lead generation and workflows, including content management across various CMS platforms and social media. Most recently Kyleen has worked for a global agribusiness company, reporting directly to the North American CMO, to develop marketing campaigns and aligning the brand’s Australian efforts.

Her global stakeholder engagement experience extends beyond the client relationship to dealer and sponsor engagement, where her organised and collaborative approach has continually delivered proven results.

With a son who is a keen Motorcross and BMX rider, in her spare time, Kyleen volunteers as Secretary for the local Motorcross club in Tamworth.


Scott is a highly skilled Art Director and Designer with over 20 years agency experience. At C7EVEN Scott brings campaign vision to life by creating unique visual content for our clients across print, digital and all places in between.

His experience in developing brand identities, visual communication systems, brand books, sales collaterals, websites, videos, social media campaigns, product packaging, POS and environmental installations takes the agency’s offering to the next level and his expert knowledge in brand design, and art and creative direction ensures seamless client experience from strategy through to implementation.

Having worked with clients across multiple industry sectors here in Australia and internationally, Scott’s agile thinking and highly adaptable nature adds maximum value to our client service teams.

Scott holds an Associate Diploma in Fine Arts, a Certificate IV in Design and Desktop Publishing and a Certificate IV in Marketing and Advertising. He loves to surf, and has recently made the move back to Sydney.

Kyla Hill

Kyla is a passionate and motivated communications professional with public relations and marketing experience in both New Zealand and Australia.

After completing her Bachelor of Communication Studies, double majoring in Public Relations and Marketing, at the University of Waikato, Kyla worked at an integrated media company as an Account Manager. In this role she gained valuable experience providing marketing support and advice to businesses in the hospitality, agriculture, construction, and local government industries. She then relocated to Tamworth where she worked in local government, implementing behaviour change campaigns during the drought, developing campaigns for regional events, and managing stakeholder relationships at all levels.

Born in New Zealand, Kyla grew up on a sheep and beef farm and has continued to foster her love for agriculture now living on a mixed enterprise property in Narrabri. Her spare time is dedicated to playing Polocrosse, representing Quirindi, New South Wales, and New Zealand, and assisting Quirindi Polocrosse Club as their secretary and sponsorship coordinator.

Sophie Wood

Growing up on a mixed enterprise property in the New England, Sophie’s passion for agriculture and her love of regional and rural Australia has been a driving force behind her career.

After graduating from the University of New England with a Bachelor of Business majoring in marketing and agribusiness, Sophie spent some time in private enterprise before turning her hand to local government, where she promoted regional tourism opportunities as a driver for regional prosperity.

Throughout her career, Sophie has been committed to promoting agribusiness and regional and rural Australia in a way that will encourage and inspire younger generations to get involved.

In her spare time, Sophie is a talented show rider who enjoys competing in regional shows and show horse championships. Sophie also volunteers her time for Sydney Royal Easter Show in the broadcast team and Brisbane Royal Show as a ring steward.

As Account Manager with C7EVEN, Sophie brings together her knowledge and experience to develop and deliver integrated marketing campaigns for our largest agribusiness clients.


Suzie possesses a solid background in event management and hospitality, with over 11 years experience in the industry. Suzie has exceptional customer service skills, which has provided her with a client focused outlook and a dedication to achieving project goals. She has marketing experience within the hospitality sector and is a motivated all-rounder who enjoys helping clients on a wide range of projects.

In 2017 Suzie completed a Diploma in Graphic Design through CATC Design School. Having discovered a love for advertising, she then went on to attain a Bachelor’s Degree in Media Communications (Advertising).

As an Account Manager with C7EVEN, Suzie develops strong client relationships and delivers solutions in all aspects of marketing and communications to exceed client and project goals. Suzie loves reading, art, podcasts and gets restless if she isn’t learning something new.


Riette is a passionate account manager with extensive experience in events. After graduating with a double degree in Business and Arts from the University of the Sunshine Coast, Riette relocated to London where she became a Marketing Manager for a multi-national events company bringing large scale conferences to life across Europe and North America. Having worked within the Life Science portfolio, Riette was highly driven to create strong campaigns to build brand awareness and help clients showcase their products and innovations to the right audiences.

At C7EVEN, she brings her knowledge of international marketing and events into her work and is based in Queensland.

As an avid theatre lover, Riette can usually be found involved in either writing, directing or performing in a one show or another.


Michaela is an experienced marketing, event, and project management professional passionate about user experience, community engagement, agriculture, running, yoga, and marketing.

Hailing from Germany, and studying in the United States, Michaela has worked with some of the largest brands in the world, including Nike and WeWork. She brings to her clients, unique insights, and innovative solutions along with a tenacity to achieve positive outcomes. Before joining C7EVEN, Michaela spent time travelling Australia on a working holiday where she has been exposed to life on the land as a farm-hand, nanny and tractor operator.

Michaela holds a Bachelor of Arts in Media Economics and Management from Stuttgart Media University, and spent a year abroad at the University of Oregon, Lundquist College of Business majoring in Marketing and Sports Business.

Chelsea Roper

Chelsea is a motivated marketing and communications professional with experience in events, activations, marketing campaigns and digital communication. Chelsea has worked on a variety of campaigns, providing marketing and event support for corporate and government clients. More recently, Chelsea has spent time working within regional and rural small business.  Originally from Tamworth, Chelsea is passionate about building regional business, and after spending time living in metro areas, she understands the barriers of communication between corporate business and regional communities.

Chelsea has a passion for learning and continues to grow her communication skills through mentoring and regional workshops. In her spare time, Chelsea also enjoys reading, listening to podcasts, and playing tennis.

In 2019, Chelsea completed a Bachelor of Business (Marketing), from the University of Newcastle, and also spent a semester abroad studying communications at the University of Leeds, UK.

At C7EVEN, Chelsea’s core focus as Account Coordinator is to provide support to the client service teams in all aspects of marketing and communications including strategy development, social and digital media, content creation and advertising.


Troy Johnson is an Indigenous Business Consultant and descendant of the Wulgurukaba and Gugu-Badhun peoples countries. Troy has over 16 years experience working in Natural Resource Management and Conservation and Land Management. Troy graduated from the Australian Rural Leadership Program in 2021. Troy’s management expertise includes Director and Advisory positions at WYAC Wulgurukaba Yunbenun Aboriginal Corporation, GBAC GuguBadhun Aboriginal Corporation, Indigenous Reef Advisory Committee and Townsville Enterprise Limited.

Troy is passionate about providing opportunities for Indigenous First Nations people of Australia to work positively with non-indigenous Australians. 

Wael is a graphic designer & illustrator with over 20 years’ experience. Wael thrives on coming up with new ideas and has an absolute passion for all things creative. Wael’s strengths are his adaptability to work on any given task from concepts through to finished artwork, handle many jobs simultaneously and work under extreme pressure. He has expert knowledge in all Adobe CS applications print and prepress.

Wael has worked with a number of large well-known brands including Nivea, Chanel, Revlon, Schwarzkopf, Elostaplast and Sunbeam.

Robert is an experience marketing professional holding various client and agency roles in Asia for the past 15 years. His strengths include a deep knowledge of marketing strategy through to execution in a global context.

With a strong track record of delivering and exceeding expectations, he is a valuable member of the C7EVEN team.

Robert is fluent in Japanese (JLPT Level 1) with Bachelor Degrees in Business Management (Marketing) and Arts (Psychology).

He lives in Tokyo with his Japanese wife and two children.


Maya has been helping clients such as Amazon, Google, AirBnb and other large scale foreign brands. Developing a distinguished presence in Asian markets for the past five years, her skills include project management, on-set experience as a Producer and AD, and full execution of commercial production and campaign launches.

Maya is fully bi-lingual / bi-cultural (Japanese / English) with a Bachelor’s Degree in Political Science & Economics from Waseda University and a Digital Editing certification from New York Film Academy.

Maya is C7EVEN’s digital specialist for Japan / Korea and is based in Japan.

Get in Touch

Have a project you'd like to discuss? Simply fill in the form below and one of our team members will be in touch. If you have something more urgent then call us on 1300 C7EVEN.