News | Latest Insights
Behind the scenes – working on the biggest music festival in the country!
Account Coordinator, Chelsea Roper recaps her first Tamworth Country Music Festival as part of the C7EVEN Comms Festival team.
Podcasting – a powerful marketing tool!
Podcasting is a brilliant platform for generating cost-effective content.
The other side of PR!
PR: What is it? Why is it important? And how can you use the media to your advantage?
An agency internship at C7EVEN!
Behind the scenes of agency life – an intern’s perspective!
Social Media in 2022 – What’s trending and what’s heading our way?
User generated content, influencer marketing and snackable content – we explore the social media trends for 2022!
Celebrating this year’s PR and comms winners
Celebrating this year’s PR and comms winners – in our latest blog we unpack some of our favourite campaigns from this year’s winners of the PRIA Golden Target Awards.
Branding – Cutting Through the Clutter
Traditional advertising combined with the ever expanding digital marketing opportunities, it becomes even more difficult to cut through the clutter to reach audiences.
Interpreting Digital Performance
Online advertising presents a whole new landscape for businesses who want to achieve growth and sales through digital impact. But how do you know if your digital activity is working?
Stakeholder Engagement – Why it is so important!
Stakeholder engagement is an important part of any project and can also help businesses to formulate better strategies or projects.
Delivering in the most remote parts of Australia
We work with our clients to communicate with people and C7EVEN works to bring marketing and communications services to the regional, rural, and remote parts of our continent (RRR).
Artificial Intelligence – making marketing human again
Artificial Intelligence – Marketing is leveraging AI to make the shift from automation to personalisation and meet the consumer expectation of tailored experiences.
Event Activation – What’s all the fuss?
Event Activation – It’s all about creating the excitement to participate, to want to be involved or to know more.
My Leadership Journey on the Australian Rural Leadership Program
As a participant in the ARLP, I have the utmost appreciation for this opportunity and the learnings it has provided. The experiential learning aspect is something I will never forget.
What does creativity mean to you?
Here at C7EVEN we work with creativity in all facets of what we do. But in more ways than what you might think.
C7EVEN from an intern’s perspective
Well, what a week it was interning at C7EVEN.
Choosing to challenge this International Women’s Day
Today, and everyday I am proud that at C7EVEN we #choosetochallenge.
Event Management – How do I nail it?
Events can be so much fun, and they can also be an important element in a company’s marketing activities.
C7EVEN celebrates Small Business Month with opportunity for Tamworth businesses
2020 has been a particularly challenging year for many small businesses, with many faced with loss of income and imposed restrictions due to Covid-19.
What is in a brand
The word brand is a loaded term that is often thrown around with mistruths and misconceptions. Yet a brand to any organisation is one of if not the most crucial aspect of successful marketing. So what is a brand, and how can your organisation leverage from its power?
Adapting comms and marketing to a new way of operating
As we near the end of a second month of social distancing and changes to the way we live, C7EVEN Account Director Susie Laurence explores the need to adapt communications and marketing to a new way of operating.
There’s a Reason the Worlds Most Successful Brands Use Marketing and Creative Agencies
Whether it be creating your identity, understanding and communicating your value proposition and brand story, generating brand awareness or behavioural change in your target audience…
Celebrating 5 Years of C7EVEN
As we look to celebrate C7EVEN’s 5th birthday, we thought we would take a look back at what has changed in the world of Communications and Marketing over the last 5 years.
Comms for COVID Recovery
The easing of some Covid-19 restrictions is the light at the end of the tunnel for many of us as the focus now switches to emerging in a post-Covid world.
Don’t stop marketing and advertising! Now is the time for agribusinesses to show their strength and capitalise!
Many businesses often believe that in periods of downturn or recession, the best response is to cut costs, especially marketing and advertising expenditure.
7C’s to Crisis Communication
Earlier this week, Mike Logan AM, author of The Asking Leader shared the below with us:
危機
Weiji.
The Power of PR
Described as the business of persuasion, PR is a powerful tool for brands and organisations and the people behind them.
Recruiting & retaining top talent
The results of the latest World PR Report have just been released highlighting the latest trends in the sector, including the number one challenge across the industry – recruiting and retaining top talent.
The importance of positive storytelling
Earlier this month I chaired the ‘Marketing to the Rural Sector’ conference held in Sydney.
What makes a trend?
What makes something ‘trend’? And what makes people want to follow them, copy them and be the ‘next’ trend?
Discovering Your Personal Brand
Whether you realise it or not, you already have a personal brand. You may not have defined it yourself yet, but if you don’t start to, then someone else might end up doing it for you.
The Regional Australia Difference
Do you ever feel like you could be living a better life? That you should be spending more time with your kids? Sharing more intimate moments with your partner? Do you ever sit in traffic and wish you could get off the work roller-coaster? Stop working for just one month and consider what job you actually want to do? Exercise more, stress less and smile more?
Get in Touch
Have a project you'd like to discuss? Simply fill in the form below and one of our team members will be in touch. If you have something more urgent then call us on 1300 C7EVEN.